Journey-Based, Not One-Off
We look at the full journey — from first download, signup or click — and design sequences that guide leads logically through awareness, consideration and decision stages.
Drip Campaigns & Nurture Sequences
Nurture Leads with
Nurture Leads with
Smart, Automated
Drip Sequences
Not every lead is ready to buy today. We design drip campaigns and nurture sequences that educate, build trust and move prospects step-by-step from first touch to “I’m ready” — without your team manually following up with every contact.
Why BAKSORBIT for Drip Campaigns & Nurture Sequences?
Lead nurturing isn’t about sending more emails — it’s about sending the right message at the right time. We build behavior-based drip systems that deliver value, answer objections and keep your brand top of mind until the prospect is ready to take the next step.
+47%
Higher close rates from
nurtured leads
nurtured leads
2–4x
Increase in pipeline value
from nurture touches
from nurture touches
Always-On
Lead nurturing even when
your team is offline
your team is offline
Behavior-Driven Messaging
Nurture flows react to what people do: opens, clicks, visits, form fills and more — delivering next-best messages automatically based on real behavior.
Aligned with Sales & Funnel
Your drip campaigns support your sales process, not compete with it — warming up leads, addressing objections and surfacing the most engaged prospects for your team.
Our Drip & Nurture Framework
A clear, repeatable system for turning cold leads into sales-ready opportunities using automated, value-based sequences.
01. Map the Buyer Journey
We identify key lead sources, stages, objections and decision points, then map out nurturing paths and trigger points across your funnel.
02. Design Drip & Nurture Sequences
We create step-by-step sequences with educational content, case studies, proof and CTAs tailored to where each segment is in the journey.
03. Automate, Score & Optimize
We implement flows in your automation platform, add lead scoring and continually optimize timing, messaging and branching to maximize conversions.
Keep Leads Warm with
Consistent, Helpful
Communications
Most leads don’t convert because they’re forgotten, not because they’re uninterested. Our drip and nurture systems keep you in front of prospects with relevant tips, stories, proofs and offers — so when they’re ready, you’re the obvious choice.
Design My Nurture Journey →
Drip Campaign & Nurture Services
From simple welcome drips to complex multi-branch nurture journeys, we design and implement the sequences that keep your pipeline moving.
Nurture Strategy & Mapping
Clear nurturing strategy by segment, lifecycle stage and intent level, with journey maps showing how leads progress over time.
Drip Campaign Design
Structured drip sequences with timing, message themes, content assets and CTAs fine-tuned to your audience and offers.
Lead Scoring & Triggers
Lead scoring rules and behavioral triggers that automatically move contacts between sequences and signal when sales should step in.
Content & Sequence Copywriting
Educational, story-led and persuasive emails and messages that build trust while nudging users toward the next conversion step.
Platform Setup & Integration
Implementation in your chosen platform (HubSpot, ActiveCampaign, Klaviyo, etc.), plus CRM, form and site behavior integrations.
Optimization & Iteration
Ongoing analysis and testing of subject lines, timing, branches and content to continually increase engagement and conversions.
Nurture Results You Can Measure
Well-designed drip and nurture journeys shorten sales cycles, increase deal sizes and make your marketing and sales teams more efficient.
B2B SaaS
Lead-to-Demo Nurture
- +68% increase in demo bookings
- -25% time from lead to meeting
- +39% SQL conversion rate
Multi-step nurture series combining education, objection handling and customer stories warmed leads before SDR outreach.
E-Commerce
Product Education & Upsell Drips
- +45% higher repeat purchase rate
- +27% average order value from nurtured customers
- 3.2x CLV vs non-nurtured buyers
Post-purchase education and tailored recommendations increased loyalty and basket size.
Services
Long-Path Lead Nurturing
- +52% more opportunities from old leads
- +31% higher close rate on nurtured leads
- -18% drop in no-show and ghosting
Drip journeys kept high-ticket service leads engaged during longer consideration cycles.
Ready to Stop Losing
Leads in Your Funnel?
We’ll help you design and launch drip campaigns and nurture sequences that keep every lead moving — so your pipeline feels full, not forgotten.
Frequently Asked
Drip & Nurture Questions
Wondering how drip campaigns and nurture sequences fit into your stack? These answers cover the essentials before we tailor a plan to your funnel.
A drip campaign is usually a fixed series of messages sent on a schedule. A nurture
sequence is often more dynamic and behavior-based, changing based on what leads do
(open, click, visit, book, etc.). We typically combine both approaches.
It depends on your sales cycle and offer complexity. Some sequences are 5–7 emails,
others run for 30–90 days with branching paths. We design length and frequency based
on data, not guesswork.
Yes. We work with tools like HubSpot, ActiveCampaign, Klaviyo, Mailchimp and others.
We’ll design sequences to work with your current stack — or recommend a better setup
if needed.
We’ll ask for access to your email/automation tool, CRM (if used), an overview of your
offers, audience segments, sales process and any existing campaigns. From there, we
build a nurture plan and sequence architecture.